Liz Jostes, Co-founder and Proprietor at Eli Rose Social Media, LLC


That is our seventeenth Shopper Highlight, the place we share fascinating details and tales about our entrepreneurial shoppers. Make sure you try our earlier highlight and find out about Sylvie McCracken, a enterprise coach for well being professionals.

 

It has been a pleasure to assist our shopper Liz Jostes with customized contracts to guard her enterprise. Learn under to study some fascinating details about Liz! 

 

Have been you an entrepreneur from an early age?

Entrepreneurship by no means as soon as crossed my thoughts! In truth, turning into a small enterprise proprietor was a really natural course of. I’ve a advertising diploma and labored corporately in client conduct analysis for years earlier than having my first baby. It was whereas transferring across the nation for my husband’s profession that I started to find out about running a blog, managing a Fb Enterprise Web page, utilizing Twitter, search engine marketing, and dealing in WordPress. A few native small enterprise house owners began asking me on-line advertising questions, and it was by serving to them that considered one of them stated, “ lots about these items and can assist so many different small enterprise house owners. Have you ever ever thought of charging for that assist?”

 

That actually was the beginning of my entrepreneurial journey! On the time, I figured there wasn’t a lot to lose as a result of the startup price was so minimal. And I used to be already running a blog and utilizing all these instruments, so I might begin by running a blog for my new small enterprise and implement the search engine marketing and social media information I already had. It took off from there.

 

Describe your favourite setting for work: residence, conventional workplace, coworking, espresso store, or one thing else … and why?

I like working from residence. If I’m doing lots of writing or strategic planning kind work, I want quiet to focus. I do are likely to get lots carried out on planes as effectively since there are not any distractions and folks are likely to maintain to themselves.

 

In case you have a distant staff in your enterprise, what are a few of your favourite practices and instruments to make that give you the results you want and your individuals?

I’ve a staff of girls who handle shoppers’ social media profiles and write blogs for shoppers. One factor that has actually helped me and them is creating a non-public Fb Group for every of them the place we are able to talk about particular shopper wants, and I can go dwell into the group for issues like demos, coaching, or challenge data. It’s useful as a result of they will then refer again to that 1 spot to observe movies or re-read our threads. And we’re all on Fb all through our days anyway, so no want for a separate software program for collaboration. One other useful method has been utilizing Google Sheets for monitoring sure sorts of social media duties…issues like quotes and suggestions that have to be made into Canva pictures after which scheduled for posting, or shopper product hyperlinks and weblog posts that have to be pinned to Pinterest boards.

 

How have you ever discovered realizing your character kind to be useful in your enterprise?

I’m somebody who likes selection! So balancing completely different shoppers’ wants and industries with the various on-line advertising companies I supply, retains me on my toes and all the time retains issues transferring and fascinating for me.

 

What are your journey objectives and why are these locations in your listing? And/or the place do you dream of dwelling sometime and why?

I like to journey! In truth, again once I used Pinterest personally, I had a board named, “I work so I can journey”. We journey with our youngsters fairly often – not less than 3 instances a yr out of state. And I journey for enterprise journeys or journeys with my girlfriends like RunDisney occasions down in Orlando. I might like to discover extra of Europe. To this point, I’ve visited Italy, Greece, Turkey, Spain, and Eire. I believe it might be unbelievable to have a chance to dwell abroad, as effectively. Even when it was only for just a few years.

 

Liz Jostes is a marketer and small enterprise proprietor. She co-founded and owns Eli Rose Social Media, LLC the place she’s targeted on serving to small enterprise house owners set up and develop their presence on-line by social media, search engine marketing, content material, and social promoting.  

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